WHAT YOU SHOULD KNOW

This style has a full editing process but keeps the aesthetic play of light and shadow. The colors are neutral/natural. We try to find a nice balance in the images between highlight and shadows and brighten the images. The bright view makes the light from windows the natural source. Adding blue sky in the windows is not recommended. If blue sky is requested, we’ll try to use weak colors to keep the look as natural as possible.

For Input recommendation:

The images should have an overall balanced exposure, with a combination of ambient and flash exposure.

Exposures must emphasize the ambient light and be well exposed. When flash is used, it should be used as fill flash with low power and without giving shadows. The flash exposure is partly used to set the right colors.

It´s natural and acceptable that these type of images are slightly underexposed keeping the shapes from the natural light.

We recommend switching off all light source when taking shots.

If flash is too extensively utilized, and it´s too over exposed, the style will be more in Mellow or Granite style. 

Sample

STYLE MATRIX

SAMPLE